M
ICHAEL WRIGHT
Digital Photography


 

All photographs are professionally reproduced in a number of presentation formats.

Sizes range from 5"x7" to 20"x30" 
Some images have been selected as Limited Edition Prints,
while others are open editions.

GICLÉE PRINTING

What is Giclée?
Giclée printing is a rapidly growing technology to the art market. Giclée is a digitally reproduced work of art where high tech equipment and special computer software collaborate to produce a print faithful to the original.
 One of the great advantages of Giclée printing is the depth and richness that it offers. Such vibrancy can be achieved because of the high printing resolution (1440x1440dpi).

 

Giclée (jhee-clay) is a French word loosely meaning "to spray". In the printing industry it describes a technique of spraying ink onto the media to produce a digital print. The Finest UV-stable pigment inks are used in the process, which allow for durability. Inks have become so highly developed that fading is no longer an issue.  UV coatings designed to further preserve color quality of the digital print, insure that each print is of archival quality.  In fact, test results by Wilhelm Imaging Research in Grinnell, Iowa, revealed an extraordinary image lifespan of more than 150 years!

 

TruGiclée

The TruGiclée trademark is a niche market application used by Giclée master printers who serve the upper end of the digital fine art market.

This trademark was created out of the necessity for quality in an industry without standards. Many artists, publishers, and consumers have faced disappointments in the form of cracking, fading, color banding, discoloration, poor color management, incorrect substrate choices, and many other problems. The TruGiclée logo guarantees consumers the highest standard of quality and the greatest longevity.

TruGiclée printers have committed to nine printing philosophies and principles set forth by the founding members, as well as to a list of GPA-approved printmaking materials. The accepted printing processes and materials are the finest quality in the world. However, the materials themselves do not guarantee quality. Equally important, is the skill of the technician creating the prints. For this reason, all TruGiclée members must pass a printing test administered by the GPA. The end product created by a TruGiclée printer represents the highest quality color match and longevity available on the market.

The TruGiclée standard is only recommended for those printers who are in the upper end of the fine art market. This market is characterized by discerning customers who have both the need to exactly match the original with each print, and to accommodate a collector's need for longevity. TruGiclée prints have higher price points because the materials and equipment used to make them have higher costs. TruGiclée members must have the capabilities to complete the entire printing process in-house, from scanning to coating.

 

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© 2005 - 2010 Michael Wright Digital Photography
Orangeville, Ontario Canada